Alexis
Business opportunity assessment & evaluation methodology
Overview
Whether you are looking at:
- A new start-up opportunity
- A new product or service line within your existing business
- Acquiring an existing business
There are a broad range of factors and variables that can influence the overall success (or failure) of the opportunity and the return on your investment.
When looking at the long term success rate of most businesses – 50% of new businesses close within two years, and 90% will have done so within five years – it is clear that many businesses face significant hurdles in successfully starting, operating, and growing their business.
Furthermore, many studies have shown that, more often than not, the #1 reason behind why most of these businesses fail, is not a lack of effort, dedication, or motivation on behalf of the team, but critical gaps in the original due diligence, assessment, and planning underpinning the business opportunity, leading to costly problems and issues down the road.
Some common mistakes include:
- Underestimated capital and operating requirements
- Assumed customer and sales volumes without corresponding linkages to marketing and sales strategies
- No or inadequate partnership and management agreements where multiple shareholders are involved
- Undervaluation of the level and nature of risk involved
- Incorrect or absent coverage of legal and professional requirements
About Alexis
Alexis is E&W Strategic Partners’ proprietary business opportunity assessment and evaluation methodology, designed to provide a qualified and comprehensive view of a business opportunity, to provide you (and your business partners) the confidence and assurance that you have the most robust analysis and information at hand to decide on the virtues of a business opportunity in a critical and objective manner.
Using the principles of E&W’s 7P+CTE system, Alexis ensures that the many facets of the business opportunity, and the assumptions, considerations, risks, issues, and objectives of the business opportunity and the stakeholders involved, are properly merged together to paint the clearest picture of the opportunity, minimising your risk, building a pathway for growth, and protecting your investment.

Key Benefits
- Structured and Flexible Framework – Alexis provides a structured and effective framework to assess and evaluate the viability and potential of various types of business opportunities.
- Comprehensive Evaluation & Due Diligence – Alexis addresses not only the financial elements of a business opportunity, but also the non-financial, direct and indirect, tangible and intangible factors of the opportunity, providing the most complete and comprehensive assessment possible.
- Focused and Efficient – Normal business cases may take over three to six months to develop. Alexis has been designed to be very direct and focused in its approach. A typical Alexis evaluation can be completed in a month for many common types of businesses.
- Leverage into Day One – Fast track the launch of your business and leverage the outcomes of Alexis into Day One, our accelerated new business “to-market” planning tool.
Suitability
Alexis is suitable for assessing:
- New start-up opportunities
- Acquisition of a new business
- New product or service lines within an existing business
Complementary Services
To find out more about how Alexis can help protect your investment, please contact us.